C2PA — Media Authentication Glossary | Danaya

Coalition for Content Provenance and Authenticity — an open standard for certifying content origin.

What is C2PA?

C2PA is an open technical standard that provides a way to certify the source and history of media content. It was created by Adobe, Microsoft, Intel, and others to combat misinformation.

How C2PA Works

C2PA embeds cryptographically signed manifests in media files that record the content's origin, creation tool, and any edits made — creating a verifiable chain of provenance.

Related Terms

Content Authenticity

The verifiable property of digital content being genuine, unaltered, and traceable to its origin.

Content Credentials

Metadata attached to content showing its origin, creation, and edit history.

Provenance

The documented history of origin and chain of custody of a digital asset.